While the holidays may still seem far away, September is the perfect time to plan your offerings for the most profitable time of year. In the fashion industry, a competitive advantage begins with advance preparation—both in terms of product range and promotions. Learn how to curate your collection and plan your marketing efforts with LaBalancia's wholesale offerings.
1. Why is September a good time to prepare?
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Longer lead time for orders and collection additions – you will avoid problems with the availability of popular models.
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Building a festive atmosphere step by step – customers will get used to the offer and return to shop.
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Possibility of earlier online promotion – social media needs time to generate reach.
2. What products should be introduced now?
Autumn and Christmas bestsellers:
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Cocktail and evening dresses – in shades of red, green and gold.
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Premium knit sets – perfect for December gatherings at home.
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Outerwear with an elegant finish – belted coats, fur collars.
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Gift accessories – scarves, handbags, jewelry.
The LaBalancia offer includes models that will be perfect for December styling.
3. Create "ready to gift" styles
Prepare ready-made sets of clothes and accessories that can be immediately given as a gift.
💡 Sales tip: Pack them in decorative bags or boxes with the boutique logo – this increases the perceived value of the product.
4. Holiday marketing starts in the fall
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Social media: post your "what should I wear for Christmas" inspirations starting in September.
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Boutique events: organize autumn collection shows with holiday elements.
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Newsletter: introduce a "holiday suggestions" section and announcements of limited models.
Preparing your boutique for the holiday season in September is a great way to get ahead of the competition and provide your customers with ready-made solutions for December outfits. With LaBalancia , you can introduce fashionable dresses, elegant sets, and accessories to your store that will sell all season long.
Check out the LaBalancia wholesale offer today and plan your collection, which will turn into a sales hit in December.
