August shopping "right now"
The end of summer is a time when boutique customers are looking for clothes that will work immediately – they will still be suitable for warm days, but will also cope with the first cooler mornings.
Sets are real selling stars in this role: they save time when choosing an outfit, are versatile and allow you to quickly change the character of your outfit with accessories.
In August, models that can be worn both for business meetings and everyday outings sell particularly well.
1. Lightweight suit sets
Elegant yet airy – perfect for the office on hot days and for September meetings.
In 2025, models in light colors (beige, ecru, blue) are a hit, but also in shades of olive green or caramel, which announce autumn.
💡 Tip for boutiques: present them on mannequins in two versions – formal with heels and casual with loafers or sneakers.
2. Casual knit sets
Soft, comfortable knit sets are a bestseller for August afternoons and weekend outings.
Best-selling models:
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with wide trousers and a fitted top,
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with a short skirt and cardigan,
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in subdued shades that can be easily combined with other clothes.
💡 Display idea: display knitwear sets next to accessories – bags, hats and jewelry – to inspire customers to create ready-made looks.
3. Sets made of airy fabrics
Perfect for everyday shopping, a walk or coffee with a friend.
The most popular are:
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sets with wide trousers and an oversize shirt,
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short tops and midi skirts in one color,
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sets with prints – stripes, small flowers, geometric motifs.
4. Why are sets a hit at the end of summer?
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Save time – ready set in just a few minutes.
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Versatile – can be worn together or separated and combined with other items of clothing.
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Seasonality – they work well both in summer and early autumn.
5. How to increase set sales in August?
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In a brick-and-mortar store: group outfits on a special "Ready-made outfits for now" rack.
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In your online store: add a section called "August Bestsellers" with a link to the Sets category.
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On social media: show the same outfits in different styles – business, casual and evening.
Order before they sell out
August is when sets sell out quickly. Customers are looking for clothes they can wear right away – and these are perfect for that purpose.
Thanks to the LaBalancia offer, your boutique can attract customers ready for fashion shopping "here and now".
👉 Check out the Sets category and stock your store with models that will be a hit at the end of summer.
